“As long as those retailers continue to [innovate], I just don’t think Amazon really has an opportunity to break into that industry,” Sam Cinquegrani, founder and CEO of digital strategy and services firm ObjectWave, told Retail Dive. “It’s a $450 billion industry and one that is very difficult to ignore if you are a giant like Amazon. But I just don’t see it, not right now anyway.”

ObjectWave CEO Sam Cinquegrani was quoted in this Retail Dive article by Cara Scalpini about Amazon’s potential to disrupt the health and beauty segment.

Click here to read the full article at Retail Dive.

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